Nowadays, building an eCommerce website’s very easy. The selection of the best eCommerce platform for business is very important.
What is an eCommerce Platform?
A platform is a business model that creates communities and markets that allow users to interact and transact through networks. The digital and advanced technology in commerce has changed the business structure. The selection of wrong eCommerce platforms makes the business doesn’t come in expectation. The eCommerce platform is the backbone of all online businesses. It is the software in which businesses launch, host, and do transactions. The platform allows merchants to add their brand to sell their products and services. The online business has backend software for managing all the functions. In an eCommerce platform, the term platform design means understanding and creating functions for the business operation needs. It is to build a network between users and stores. An eCommerce platform is a business model, not a technology.
A platform has four core functions:
8 Key features of an eCommerce platform
The 8 key features needed for a good eCommerce platform.
Run on a single, unified platform:
An eCommerce platform should provide a unique eCommerce development, accounting, POS, inventory, order management, marketing, customer service, etc on a cloud-based platform.
Offer a complete customer view:
A good eCommerce platform should deliver good products and excellent customer service. Customer is the vital component of all business. So all the customer interactions and transactions should be in a single view.
Intelligent order management:
Provide the most convenient way for customers to order and purchase, fulfill, and return the products. It would be better to centralize the order management to increase profitability.
Provide superior customer experiences:
Choose a platform that creates responsive, friendly, compatible mobile and web for customers to make your store more attractive and valuable.
Support bottomless expansion:
It fully supports multiple business models, brands, and currencies, and supports all languages.
If you’re a new store owner, “PCI compliance” or “eCommerce SSL certificates” is a must to assure security.
Easy to create content:
Choose platforms that allow you to easily create content on new or existing pages, also new pages, etc.
Highly dedicated support and document:
Your platform provider should provide help when you need it. Companies provide help via email, live chat, ticket support, or direct phone calls.
Why are eCommerce platforms important to brands?
A house without a foundation is the same as an online store without a good platform. eCommerce web design platforms are crucial for business success. eCommerce platforms’ benefits include:
5 best eCommerce platforms
Shopify is one of the popular eCommerce platforms. It is a kind of web application that helps to create an online store very fastly and easily. You can customize the templates that match your requirement. Shopify supports all kinds of credit cards. So no worry about the payment. Also, the data is highly secure with 1 PCI compliance and 256-bit SSL encryption. It provides a full CMS, and Shopify gives the full power to manage the functionality of your online store. Another benefit is it allows users to manage their store with full privileges on Shopify apps. The platform is responsive so users can easily do any functions there.
Magento is the most commonly used eCommerce platform. It has so many advantages. so it deserves to be the first position on the list. The launching of Magento 2 creates more effective solutions for B2-B eCommerce firms. The basic version of Magento is free of cost, but the enterprise version can cost about $20,000 yearly. The advantages of using Magento eCommerce:
It’s safe to say Template Monster is a game-changer when it comes to website templates. Template Monster has served more than 5 million customers today. Template Monster marketplace is the right place to get started. It provides 120K+ digital products, including designs for all eCommerce platforms. You can choose from Shopify, Magento, BigCommerce, etc templates. Whatever eCommerce platform you’ll you will have, Template Monster already has a solution for that. The website templates of Template Monster are first-class and come with good customer support. Online shopping comes with several advantages for any business. It has a better engagement rate. The benefits of Template Monster are:
WordPress is the most heavily-used CMS. WooCommerce is the WordPress flagship eCommerce website design theme. It is used in 23.5% of all online stores. The creation of WooCommerce is extremely challenging. So we select Elementor. It is a powerful website builder. Elementor helps users to create WordPress websites without any coding. Elementor is used to create a comprehensive WooCommerce website without any code. The interface of Elementor is intuitive and users can easily add the features and functionalities they wanted. These include Custom Add to Page, Product Rating, etc.
It is a powerful and secure eCommerce software. It has served over 22,000 online businesses with 20 years of service. The company helps online merchants to build online stores. 3Dcart has 200 built-in features, 50 free themes, SEO options, etc. The features of 3DCart are:
All these platforms are top eCommerce platforms. It depends upon the requirement. Shopify is the best eCommerce development platform and has a comprehensive feature set. It is easy to load and easy to set up. Big Commerce is most apt for bigger eCommerce stores. Magento is robust and feature-rich with excellent SEO features.